High Jewellery Narrative

Brand

Vogue X World Gold Council

Scope

Creative Direction, Styling, Casting, Production

Timeline

6 Months

Industry

Jewellery, Publishing

“You Are Gold” - a video-led series developed for World Gold Council in collaboration with Vogue India, exploring contemporary interpretations of gold through individual narratives of 3 women who are exploring their gold side in a fun & playful challenge format. The project involved end-to-end direction across concept, casting, styling, and shoot execution, ensuring a cohesive visual language across all films and assets.

For @vogueindia X World Gold Council @mygoldguide 💛

Condé Nast Commercial Creative Team-

Creative Director: Devika J. Luniya @devikaluniya
Associate Director, Client Servicing & Project Management: Rohan Chavan @mister.chavan
Creative Partner: Shamani Joshi @shazamgram
Creative Producer: Himanshu Khanna @himandshoe
Senior Manager, Influencers: Siddhant Salve @salvesiddhant
Production Lead - Meenaz Lala
Production Manager - Ahmed Khan @ahmedkhanofficial_
Director, CNCC - Richard Mascarenhas @richardmascarenhas22

Talent: Kavya Trehan @kavyatrehan
Production House: Yoda Creates
Producer: Aastha Bhandari @tweeeked & Aditya
Bhandari @aditya_star_being
Director: Siddharth Sathyajit @sidmadethis
DA/AD: Arpita Dey
2nd AD: Neelmadhav Parikh
DOP: Dhruv Lapsia @dhruvlapsia
2nd DOP: Devesh K @deveshk
Photographer: Ridhika Mehra @frontrowgypsy
Stylist: Naheed Driver @naheedee
Stylist Asst: Khushi Nimbalkar this_is_khushi
Hair & Makeup: Krisann Figueiredo @krisann.figueiredo.mua & Rakshanda Irani @rakshandairani @rakshandairanimakeupandhair
Art Direction: Shivani Patel @_shivanilipatel
Post Production: Core Media
Editor: Omkar Bhalerao @okb_279
Grade Artist: Inigo Nadar @inigo_nadar
Production unit Manager: Ajay De

High Jewellery Narrative

Brand

Vogue X World Gold Council

Scope

Creative Direction, Styling, Casting, Production

Timeline

6 Months

Industry

Jewellery, Publishing

“You Are Gold” - a video-led series developed for World Gold Council in collaboration with Vogue India, exploring contemporary interpretations of gold through individual narratives of 3 women who are exploring their gold side in a fun & playful challenge format. The project involved end-to-end direction across concept, casting, styling, and shoot execution, ensuring a cohesive visual language across all films and assets.

For @vogueindia X World Gold Council @mygoldguide 💛

Condé Nast Commercial Creative Team-

Creative Director: Devika J. Luniya @devikaluniya
Associate Director, Client Servicing & Project Management: Rohan Chavan @mister.chavan
Creative Partner: Shamani Joshi @shazamgram
Creative Producer: Himanshu Khanna @himandshoe
Senior Manager, Influencers: Siddhant Salve @salvesiddhant
Production Lead - Meenaz Lala
Production Manager - Ahmed Khan @ahmedkhanofficial_
Director, CNCC - Richard Mascarenhas @richardmascarenhas22

Talent: Kavya Trehan @kavyatrehan
Production House: Yoda Creates
Producer: Aastha Bhandari @tweeeked & Aditya
Bhandari @aditya_star_being
Director: Siddharth Sathyajit @sidmadethis
DA/AD: Arpita Dey
2nd AD: Neelmadhav Parikh
DOP: Dhruv Lapsia @dhruvlapsia
2nd DOP: Devesh K @deveshk
Photographer: Ridhika Mehra @frontrowgypsy
Stylist: Naheed Driver @naheedee
Stylist Asst: Khushi Nimbalkar this_is_khushi
Hair & Makeup: Krisann Figueiredo @krisann.figueiredo.mua & Rakshanda Irani @rakshandairani @rakshandairanimakeupandhair
Art Direction: Shivani Patel @_shivanilipatel
Post Production: Core Media
Editor: Omkar Bhalerao @okb_279
Grade Artist: Inigo Nadar @inigo_nadar
Production unit Manager: Ajay De

High Jewellery Narrative

Brand

Vogue X World Gold Council

Scope

Creative Direction, Styling, Casting, Production

Timeline

6 Months

Industry

Jewellery, Publishing

“You Are Gold” - a video-led series developed for World Gold Council in collaboration with Vogue India, exploring contemporary interpretations of gold through individual narratives of 3 women who are exploring their gold side in a fun & playful challenge format. The project involved end-to-end direction across concept, casting, styling, and shoot execution, ensuring a cohesive visual language across all films and assets.

For @vogueindia X World Gold Council @mygoldguide 💛

Condé Nast Commercial Creative Team-

Creative Director: Devika J. Luniya @devikaluniya
Associate Director, Client Servicing & Project Management: Rohan Chavan @mister.chavan
Creative Partner: Shamani Joshi @shazamgram
Creative Producer: Himanshu Khanna @himandshoe
Senior Manager, Influencers: Siddhant Salve @salvesiddhant
Production Lead - Meenaz Lala
Production Manager - Ahmed Khan @ahmedkhanofficial_
Director, CNCC - Richard Mascarenhas @richardmascarenhas22

Talent: Kavya Trehan @kavyatrehan
Production House: Yoda Creates
Producer: Aastha Bhandari @tweeeked & Aditya
Bhandari @aditya_star_being
Director: Siddharth Sathyajit @sidmadethis
DA/AD: Arpita Dey
2nd AD: Neelmadhav Parikh
DOP: Dhruv Lapsia @dhruvlapsia
2nd DOP: Devesh K @deveshk
Photographer: Ridhika Mehra @frontrowgypsy
Stylist: Naheed Driver @naheedee
Stylist Asst: Khushi Nimbalkar this_is_khushi
Hair & Makeup: Krisann Figueiredo @krisann.figueiredo.mua & Rakshanda Irani @rakshandairani @rakshandairanimakeupandhair
Art Direction: Shivani Patel @_shivanilipatel
Post Production: Core Media
Editor: Omkar Bhalerao @okb_279
Grade Artist: Inigo Nadar @inigo_nadar
Production unit Manager: Ajay De